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Rachel James

Rachel James is the Chief Marketing Officer at Applaud, responsible for elevating the brand and creating market demand. With international experience spanning Asia, the Middle East, and Europe, she brings a global perspective to our product offering and an acute awareness of widespread market trends. Rachel has been integral to the launch and growth of start-up, scale-up, and enterprise SAAS businesses in the events, HR, and travel industry.
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Recent Posts

The shocking reality of HR inefficiencies and how to overcome them

Published July 8, 2024 / by Rachel James

11 minute read

The Uncomfortable Truth: Why Most Onboarding Software Projects Fail

Published May 10, 2024 / by Rachel James

13 minute read